• I Spy: Researchers Use Eye-Tracking Technology to Detect Deception

    Job interviews might just become a whole lot more interesting and informative if researchers at Iowa State University have anything to say about it.

    The average person has about a 50-50 chance of knowing when someone is lying. Iowa State University researchers are using eye-tracking technology to improve those odds, specifically for interviews conducted online.

    Joey George, John D. DeVries Endowed Chair in Business and a professor of information systems at Iowa State, says people think they can detect deception, but they often looking are at the wrong thing.

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